Why Building Links Is Incredibly Important In 2018
Calculating the value of a link is something I’ve talked about a lot on my personal seo blog. Aside from the fact that metrics nowadays aren’t all that good and calculating the value of the traffic through a link is almost impossible (at the scale we build links at) the greatest way to calculate a link building campaign’s return on investment, in my opinion is to use the increase in top-line revenue based on the increase in organic traffic.
I wanted to start by showing some stats of a start-up we are working with. They came up when they first launched a month back and we’re getting some nice results already for 1 key reason: It’s super-easy to track.