Benefits of link building
Jun 20

Benefits Of Link Building & The Synergy Of Inbound Marketing

By Tom Buckland | Backlink Generation Tips

Link building is the process of generating relevant, authoritative hyperlinks pointing to your website. Generally speaking the more high quality, relevant links that point to your website, the higher you will rank in Google. This results in more organic visitors, sales and leads.

In this post we’re going to talk about some of the important benefits of link building and why in some cases they position your business very well in the mind of the buyer/lead, pre-suasing what you have to offer.

Benefits of link building

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What Is Anchor Text
May 24

Anchor Text Diversity & Why It Matters

By Tom Buckland | Backlink Generation Tips

Over optimisation through manual link building is something we see from prospects as an extremely common issue that can absolutely kill organic rankings through algorithmic or manual penalties.

These issues usually result through over-optimised anchor text links, which usually stems from a lack of knowledge about the correct anchor text diversity to use when linking to your website/webpages. In this post we’re going to outline in detail exactly what you need to do to ensure you stay well clear of these issues, and if you have them already how to solve over optimisation and link diversification issues.

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Ahrefs Screenshot
Apr 21

The Importance Of Reverse Engineering Link Targets

By Tom Buckland | Backlink Generation Tips

The below post outlines exactly how we start a link building campaign for clients and why we can generate such fast ROI by using effective strategies that start by analysing where the most important place on your site is to build links to. The example used throughout this post is not a client or a contact in anyway. Remember to share, like and get in touch if you have any questions.

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